As the Ice Bucket Challenge winds down, there is a new cause that needs your attention ... and one family is hoping you can help.

Bennett Nester is a four-year-old boy in Houston who wakes up almost every morning to go to the hospital for chemotherapy.  

And his parents, who put on a very brave face for him, would like to help raise money for pediatric cancer treatment through a campaign they're starting called "Whip Cancer."

All you need to do is record yourself taking a whipped pie to the face and donating $46 to the children's cancer charity of your choice.