The Rise of Hypergamy in Modern Dating: A New Trend for 40% of Americans

Modern dating has seen a shift in priorities, with emotional connections now deemed essential alongside exclusive experiences. A recent survey of 2,000 U.S. adults reveals that nearly half (47%) consider it a luxury if their date involves learning about their partner’s background and engaging in intelligent conversations. Additionally, 39% believe that having the other person pay for the date in full is a mark of luxury.

Sweeping someone off their feet remains crucial for 65% of individuals, and 35% feel a relationship is doomed if this doesn’t happen on the first date. Confidence, pride in accomplishments, and going above and beyond are highly valued traits, with 80%, 75%, and 73% of people respectively finding these attributes attractive.

The study, commissioned by luxury dating site Seeking.com and conducted by Talker Research, highlights that 45% of Americans are comfortable showcasing success and affluence on a first date. Financial success significantly impacts attractiveness for 31% of respondents.

Interestingly, the concept of "hypergamy"—seeking a partner of higher socioeconomic status—is gaining traction, with four in ten Americans identifying with this trend. Although 43% were initially unaware of the term, 47% have a positive view of hypergamy once they understood its meaning. Furthermore, 39% believe that finding a hypergamic partner can significantly contribute to personal growth and self-discovery.

Emma Hathorn, a dating expert at Seeking.com, notes that people are seeking partners who match their intellect and ambition. Showcasing these ambitions and providing luxurious dating experiences sets a high standard for relationships, encouraging individuals to move beyond ordinary dating to find connections that elevate them both emotionally and socially.

In conclusion, modern dating is evolving towards more sophisticated and ambitious relationships, with a significant number of people embracing hypergamy as a means to enhance their personal lives and relationships.

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Photo: Getty


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