Hair chameleons, rejoice! There is finally hair color that changes while it's on your head, no second dye job necessary. Data visualization scientist Lauren Bowker has invented a product that changes to adapt to the temperature at any given time.
“When heat hits the pigment, or if the cool hits the pigment, it changes the bonds of the chemistry to give you a different color, so it’s like a chemical reaction,” Bowker tells “Dazed.” "So what we did was look at data patterns of weathers and the environment in different countries and tailor the color changes to correlate with those."
The product is named "fire" and will make its debut on a runway at London Fashion week, but you can't buy it from any store just yet! For now, it's back to hitting the salon or a do-it-yourself makeover every six months.