Victoria's Secret is freshening up their brand with a...man.
The company surprised everyone with the announcement of its first-ever first male model: actor and producer Darren Barnet, best-known for his starring role in the Netflix series Never Have I Ever.
The 30-year-old actor will be a brand ambassador for PINK's gender-free collection, which includes shorts, tees, sweat sets, and accessories. In his new role, Barnet will further PINK's commitment to inclusivity, promoting mental health, and empowering young adults.
While PINK's new initiative adds a positive spin to the leisure brand, Barnet is also very easy on the eyes and I am sure he will be welcomed with open arms.
People seem to be into the idea!
Photo: Getty Images