Starbucks Baristas Slam Rule to Doodle on Customers’ Cups
Starbucks is brewing up controversy with its latest policy. The company’s "Back to Starbucks" initiative, designed to bring back a personal touch, now requires baristas to write positive messages like “You’re amazing” on to-go cups.
But not everyone’s a fan.
☕ What’s the Issue?
- Many baristas say the added task slows service and adds stress to an already demanding job.
- Some worry customers might misinterpret messages as flirting.
- CEO Brian Niccol believes mobile ordering has made Starbucks lose its “soul,” but employees argue the solution is creating more pressure rather than connection.
💡 More Changes Coming:
- Starbucks will trim its menu by 30% by late 2025, ditching some underperforming items (like the olive oil drinks).
- The free-refill policy is returning, but with a catch—customers will now be asked whether their drink is “for here” or “to go.”
Is this move a heartfelt comeback—or just an extra burden on employees? 🤔
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